Sun God Archery: Graphic Designs

During my two years of the Vice President position of the club, I designed graphic elements for club events, including flyers, Instagram posts, T-shirts, presentation slides, and logos, constructing and enriching the new branding style based on the new club logo.

Date
2021/7-9, 2022/3, 2022/8-9

Skills
Branding, Color Theory, Typography, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Digital illustration

Category
Logo, Flyer, Poster, Outfit, Social media, Sports team, Design for student club

1. Family program logos

The SGA family program has been an ongoing social initiative that has evolved over the years. Unfortunately, due to the remote status of the 2020 school year, the program was put on hold. However, the officers have decided to prioritize its development. Although the past families no longer exist, we have retained the three family names from the club's history. To give them a fresh start, I designed three new family logos based on my interpretation of the names.

“Hit or Miss”

“Arrow Dynamics”

“Dry Fire”

2. Free Archery Workshop Flyers

Content

  • new SGA logo

  • workshop info (location, date, time)

  • contact info (website, FaceBook, Instagram → QR code)

  • location guide

2021 v2

2022 final

Size

  • 4 flyers on 1 Letter size (8.5 × 11 inches)

  • single-sided

2021 final

2021 v1

2022 v1

Information Hierarchy

  1. Free Beginner archery workshop

  2. date, time, location

  3. contact info, logo

3. 50/50 fundraiser media graphics

As a traditional event of the club, the 50/50 Fundraiser aims to raise donations by attracting participants. To increase engagement and unlock higher-tier prizes, I collaborated with the officer board to create a series of engaging Instagram and Facebook graphics. These graphics clearly communicated the rules and prizes while providing regular updates on the donation tiers.

how to participate & prize tiers

prize tier updates

4. SGA T-shirt designs

Another traditional event held each winter is the T-shirt Design competition, which encourages club members to express their creativity by submitting designs. Winning designs are sold as part of the club merchandise, which includes stickers, hats, jackets, and more. I've participated in this competition three times just for fun!

2020

2021

2022

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Sun God Archery: Team Jersey

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University Centers: 2022 First Friday